Strategic Sports Venue Sponsorship and Advertising

The 176th Wing, Alaska Air National Guard, is seeking capability statements from sources able to provide venue-based advertising and community sponsorship services associated with a high-level sports franchise in Anchorage, including dasher-board and in-ice advertising assets.

United States of America > DEPT OF DEFENSE > DEPT OF THE ARMY > W7MU USPFO ACTIVITY AKANG 176 (USPFO AK PROCUREMENT)


General
Open (active)
W50S6L-26-Q-0018
Sep 15, 2026 06:00 PM
Sep 08, 2026 10:21 PM
$350,000.00
5 years
Sources Sought
Federal
Ask AI about this solicitation
Contact
zachary.gowin.2@us.af.mil
+19075510246
Anchorage, AK, USA
Submission Instructions
Email
Description

The 176th Wing, Alaska Air National Guard, is conducting market research for a potential five-year, single-award sole-source blanket purchase agreement supporting recruiting through a strategic community sponsorship program. The requirement centers on venue-based advertising and sponsorship services associated with a high-level junior sports franchise, including one dasher-board advertisement and one medium-sized in-ice logo at the Sullivan Arena, along with maintenance and prompt repair or replacement of those assets. Interested parties must submit a detailed capability statement addressing every draft BPA and Performance Work Statement requirement, proof of ownership, operational control, or exclusive advertising rights for a comparable high-level sports franchise operating in the Anchorage metropolitan area, and a description of comparable advertising assets. The draft BPA identifies a maximum aggregate value of $350,000 over the five-year ordering period, with individual services ordered through BPA calls; the proposed ordering period is September 16, 2026, through September 15, 2031.

Classification Codes
NAICS711310Promoters of Performing Arts, Sports, and Similar Events with Facilities
PSCR701Advertising Services
Smart Codes
sports venue advertisingcommunity sponsorship programsice rink advertising
Specifications
Service
Timeline
Sep 08, 2026 10:21 PM-Published Date
Sep 15, 2026 06:00 PM-Capability Statement Response Deadline
Sep 16, 2026-Proposed BPA Effective Date
Sep 30, 2026-Inactive Date
Sep 15, 2031-Proposed BPA Ordering Period End
Documents
TitleDate Posted
BPA In Progress.docxSep 08, 2026 12:00 PM
PWS 9-8-26.docxSep 08, 2026 12:00 PM
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