Digital Marketing and Advertising Services

LaGuardia Community College, CUNY is seeking a digital marketing firm to develop and implement data-driven campaigns that increase brand awareness, student engagement, enrollment, and outreach across digital channels.

The City University of New York > Lehman College


General
Open
LAG-06908272026
Oct 29, 2026 02:00 PM
Sep 24, 2026 12:00 PM
2 years
Service-Disabled Veteran-Owned BusinessMinority-Owned Business
Request for Proposal (RFP)
State
Ask AI about this solicitation
Original Solicitation Links
Contact
pricequote@lagcc.cuny.edu
+17184825590
31-10 Thomson Avenue, Long Island City, NY, USA
Description

LaGuardia Community College, CUNY is seeking proposals from qualified digital marketing firms to provide comprehensive marketing and advertising services. The selected vendor will develop and implement strategic, data-driven campaigns across digital channels to enhance brand awareness, engage prospective and current students, and support institutional enrollment and outreach objectives. The work will use audience analytics, industry best practices, and performance metrics to maximize reach and return on investment. Subcontracting is permitted with the College's written approval. The contract term is two years. The solicitation identifies a 6% Service-Disabled Veteran-Owned Business goal and a 30% Minority/Women Business Enterprise goal.

Classification Codes
NAICS541810Advertising Agencies
PSCR701Advertising Services
Smart Codes
digital marketing campaignsmarketing analyticsstudent enrollment outreach
Specifications
Service Only
Timeline
Sep 24, 2026-Issue Date
Oct 29, 2026 06:00 PM-Proposal Due Date
Requirements
Yes
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