Turnkey Banner Sponsorship Program

The City of Dallas is seeking a contractor for a three-year turnkey banner sponsorship program supporting sales, e-commerce, banner production, fulfillment, and administration for the Park and Recreation Department.

City of Dallas > Office of Procurement Services


General
Open (open)
BGZ26-00031015
Oct 23, 2026 06:00 PM
Sep 17, 2026 09:00 PM
3 years base + 2 × 1 year options
Small Business
Request for Proposal (RFP)
Local
Ask AI about this solicitation
Contact
nakita.bennett@dallas.gov
+12146703396
Submission Instructions
Description

The City of Dallas is soliciting proposals for a three-year indefinite-delivery/indefinite-quantity turnkey banner sponsorship program for its Park and Recreation Department. The selected contractor will provide end-to-end support for City-led and vendor-led sponsorship sales, sponsor relationship management, pricing coordination, marketing and sales materials, and revenue-sharing or commission arrangements. The scope includes designing, building, hosting, maintaining, and supporting an e-commerce storefront where sponsors can view inventory, select and purchase banners, upload artwork, approve proofs, and complete payments. The contractor must also coordinate banner printing, finishing, shipping, delivery, order tracking, sponsor customer service, billing, collections, payment reconciliation, renewals, expiration tracking, financial reporting, and operational performance reporting. Proposals must address the required sales strategy, platform capabilities, production and fulfillment approach, service levels, pricing and fee structure, implementation timeline, and customer references. The solicitation includes a 7.75% SBE participation goal and requires documentation of good-faith efforts or compliance with the goal.

Classification Codes
NAICS541870Advertising Material Distribution Services
PSCR701Advertising Services
Smart Codes
banner sponsorship managemente-commerce platform developmentbanner printing and fulfillment
Specifications
Service
Timeline
Sep 17, 2026 09:00 PM-Open Date
Oct 05, 2026 08:30 PM-Pre-Proposal Conference (optional)
Oct 08, 2026 07:00 PM-Questions Due Date
Oct 23, 2026 06:00 PM-Submission Due Date
Requirements
Not required
Scored
  • Minimum 3 references
No
Location
Local Preference:Local Preference
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