Statewide GRIT Public Education and Engagement Campaign

The South Dakota Department of the Military is seeking a marketing and communications firm to develop and manage a statewide public-education and infrastructure-resilience engagement campaign for the Governor's Resilient Infrastructure Task Force, with an initial budget of $250,000.

South Dakota > Department of the Military


General
Open
Oct 26, 2026 10:00 PM
$250,000.00
1 year base + 2 × 1 year options
Request for Proposal (RFP)
State
Ask AI about this solicitation
Contact
marshall.t.michels.nfg@army.mil
Submission Instructions
Description

The State of South Dakota, through the South Dakota Department of the Military on behalf of the Governor's Resilient Infrastructure Task Force, seeks a qualified marketing and communications firm to develop and manage an ongoing statewide public-education campaign. The campaign must make infrastructure resilience understandable and actionable for residents, families, communities, local and tribal governments, businesses, and employers, addressing disruptions affecting essential services such as energy, communications, water and wastewater, transportation, fuel, and healthcare. The scope includes audience research, campaign strategy, message development and testing, creative and content production, public and community engagement, media planning and placement, measurement, monthly reporting, quarterly performance reviews, and continuous refinement. Potential deliverables include fact sheets, infographics, newsletters, preparedness checklists, toolkits, social media content, digital advertising, video, photography, animation, audio, public-service announcements, event materials, presentations, and earned-media materials. Website development and hosting are excluded, but the contractor must coordinate campaign content with a separate website contractor. The initial contract term is 12 months, with up to two additional one-year option periods, and the initial campaign budget is $250,000. Proposals must identify the proposed services, deliverables, quantities, budget allocation, assumptions, and media mix.

Classification Codes
NAICS541820Public Relations Agencies
PSCR701Advertising Services
Smart Codes
public education campaignsmarketing communicationsmedia planning
Specifications
Service
Timeline
Sep 29, 2026 10:00 PM-RFP Publication
Oct 08, 2026 10:00 PM-Offeror Questions Due
Oct 14, 2026 10:00 PM-Responses to Offeror Questions
Oct 26, 2026 10:00 PM-Proposal Submission Deadline
Oct 27, 2026-Oral Presentations or Discussions, If Required
Oct 30, 2026-Oral Presentations or Discussions, If Required
Nov 03, 2026 11:00 PM-Anticipated Award Decision and Contract Negotiation
Requirements
Required
  • Commercial General Liability — $1,000,000.00
  • Professional Liability — $1,000,000.00
  • Business Automobile Liability — $1,000,000.00
  • Workers' Compensation
Scored
  • Minimum 3 references
  • Client point of contact required for each reference
No
Documents
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