MiSTEM Network Marketing and Communications Services
Clinton County Regional Educational Service Agency
Original Solicitation Links
RFP-CCR-260000002571
]rfp marketing & communication services mistem network
Contact
Submission Instructions
Description
Clinton County Regional Educational Service Agency is soliciting proposals from a qualified marketing and communications agency to develop and execute a comprehensive marketing plan for the MiSTEM Network, which includes 16 regions. The work includes brand strategy and positioning; messaging, brand guidelines, and visual assets; ongoing marketing counsel; project plans and status reporting; digital marketing and social media campaigns; website and social media templates; content calendars and campaign assets; print and digital collateral such as annual reports, brochures, press releases, logos, videos, infographics, and communications kits; public relations and media strategy; crisis communications protocols; and analytics with key performance indicators and quarterly campaign performance reports. The anticipated budget is approximately $285,000. The cost proposal must identify agency fees, creative development, research, account management, paid media management and spend, printing, production, website support, and other costs. Proposals must include an executive summary, two to three relevant case studies, a proposed strategy and methodology, key-personnel resumes or bios, a detailed cost proposal, and three professional client references.
Classification Codes
Smart Codes
Specifications
Timeline
Requirements
- Minimum 3 references
Documents
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