Transit Advertising Revenue Program

The City of Lodi is seeking an advertising firm to exclusively manage, sell, install, maintain, and administer advertising on approximately 23 transit vehicles and 11 bus shelters under a five-year potential program.

City of Lodi > Public Works Department > Transit Division


General
Open
2026-002
Oct 10, 2026 12:00 AM
Sep 14, 2026 09:26 PM
3 years base + 2 × 1 year options
Request for Proposal (RFP)
Local
Ask AI about this solicitation
Original Solicitation Links
Contact
jbozzie@lodi.gov
+12092694887
221 W Pine Street, Lodi, CA, USA
Submission Instructions
Online
Technical Proposal, Price Proposal
Description

The City of Lodi Transit Division is seeking a qualified advertising firm to develop and manage an exclusive transit advertising revenue program. The contractor will solicit advertisers; market and sell advertising; manage advertiser contracts and accounts; coordinate design and production; install, remove, replace, and maintain approved advertising; manage inventory; handle billing and collections; and provide financial and revenue reporting. Advertising opportunities include full or partial vehicle wraps, tail and exterior panels, interior vehicle advertising, and bus shelter advertising panels. The current planning inventory includes approximately 23 vehicles available for exterior advertising and 11 passenger shelters, although the City does not guarantee specific inventory, locations, configurations, or quantities. The contractor must comply with the City's advertising policy, obtain required City approvals, use durable and removable materials, maintain advertising in a professional condition, coordinate work without disrupting transit operations, and provide monthly financial reports and payments. The proposal must include a technical proposal and a separate price proposal using the City's price-proposal form, with a minimum revenue share of 46% of net advertising revenue and a minimum annual guaranteed payment of $50,000 for each contract year. The initial term is three years beginning January 1, 2027, with up to two additional one-year option terms.

Classification Codes
NAICS541850Indoor and Outdoor Display Advertising
PSC9905Signs, Advertising Displays, and Identification Plates
Smart Codes
transit advertising managementoutdoor advertising salesadvertising installation maintenance
Specifications
Service
Timeline
Sep 14, 2026-RFP Release Date
Sep 22, 2026 12:00 AM-Questions Due
Sep 25, 2026-Responses to Questions/Addendum Issued
Oct 10, 2026 12:00 AM-Proposal Submission Deadline
Dec 2, 2026-City Council Award
Jan 1, 2027-Contract Start Date
Requirements
Required
  • Commercial General Liability — $2,000,000.00
  • Automobile Liability — $1,000,000.00
  • Workers' Compensation
  • Employer's Liability Insurance — $1,000,000.00
Required
  • Minimum 3 references
  • Within the last 3 years
  • Client point of contact required for each reference
Yes
'Indoor and Outdoor Display Advertising' Opportunities
Bus Fleet Advertising Services

Topeka Metropolitan Transit Authority is seeking a firm to exclusively sell, design, install, mainta...

Due in 17 daysTopeka Metropolitan Transit Authority
Westchester County Bee-Line Bus and Paratransit Vehicle Advertising Services

Westchester County is seeking a qualified vendor to exclusively solicit, sell, install, and maintain...

Due in 4 daysWestchester County > Department of Public Works and Transportation
Dutch Airport Advertising Media Concessions

Schiphol Nederland B.V. is seeking concessionaires to commercially exploit, manage, and develop more...

Due in about 2 monthsSchiphol Nederland B.V.
Long Beach Airport Advertising Program

The City of Long Beach is seeking proposals to develop and operate a comprehensive airport advertisi...

Due in about 1 monthCity of Long Beach > Airport
Transit Advertising Sales and Maintenance

The City of Greenville, assisting the Greenville Transit Authority, is seeking an agent to sell, pro...

Due in about 4 hoursCity of Greenville > Greenville Transit Authority
Digital Billboard Installation and Advertising Services

California State University, Sacramento is seeking a firm to furnish, install, operate, maintain, an...

Due in about 1 monthCalifornia State University > California State University, Sacramento
Advertising Creative Production Services

Public Services and Procurement Canada is seeking offers for a full range of advertising creative pr...

Due in 10 daysGovernment of Canada > Department of Public Works and Government Services
Commission-Only Advertising Sales and Support Services

Seminole County Public Schools is seeking commission-only advertising sales and support services, in...

Due in 4 daysSchool Board of Seminole County, Florida
COMO Transit Advertising Services

The City of Columbia, Missouri, is seeking proposals for COMO Transit Advertising Services under Bid...

Due in 2 daysCity of Columbia > Purchasing Division
Districtwide Advertisement Services

Ysleta Independent School District is seeking vendors to provide advertisement services districtwide...

Due in almost 4 yearsYsleta Independent School District
Consolidated Transit Advertising Program

Hillsborough Transit Authority is seeking an experienced transit advertising firm to develop, operat...

Due in 3 daysHillsborough Transit Authority
Prairie Grains Magazine Advertising

The Minnesota Department of Agriculture intends to purchase five advertising spreads in Prairie Grai...

Due in 4 daysMinnesota > Department of Agriculture
Integrated Marketing Media Agency Services

VIA Rail Canada Inc. is seeking a media agency to provide integrated media strategy, planning, buyin...

Due in 14 daysVIA Rail Canada Inc.
Advertising Campaign Creative and Media Strategy Services

Public Services and Procurement Canada is seeking pre-qualified advertising suppliers to provide cre...

Due in 3 daysGovernment of Canada > Department of Public Works and Government Services
Advertising Creative Production Services

The Government of Canada is seeking offers from suppliers to provide a full range of advertising cre...

Due in 10 daysGovernment of Canada > Department of Public Works and Government Services
Advertising Media Vendor Services

Southern Alberta Institute of Technology is seeking advertising media vendors to provide advertising...

Due in 23 daysSouthern Alberta Institute of Technology
Albuquerque International Sunport Airport Advertising Concession

The City of Albuquerque is seeking proposals for two separately awardable packages to design, instal...

Due in 10 daysCity of Albuquerque > Aviation Department
Prairie Grains Magazine Advertising

The Minnesota Department of Agriculture intends to purchase five advertising spreads in Prairie Grai...

Due in 4 daysMinnesota > Department of Agriculture
Airport Advertising Options

Malaysia Airports is seeking information from potential providers about airport advertising options.

Malaysia Airports
Airport Advertising Sales and Program Management

The Cayman Islands Airports Authority is seeking a contractor to manage airport advertising sales, p...

Due in 11 daysCayman Islands Government > Cayman Islands Airports Authority
Media Buying Services

The Port of Houston Authority is seeking a firm to provide digital and traditional media buying, cam...

Due in 2 daysPort of Houston Authority
Regional Municipal Newsletter Printing and Mailing Services

The Greater Portland Council of Governments is seeking information from printing and mailing firms a...

Due in 6 daysGreater Portland Council of Governments
Fresh From Florida Brand Sponsorship Advertising

The Florida Department of Agriculture and Consumer Services intends to enter a single-source agreeme...

Due in 17 daysFlorida > Department of Agriculture and Consumer Services
Advertising Services

The Butler County Veterans Service Commission is seeking advertising services across radio, digital ...

Due in 30 daysButler County
Opportunities Near Stockton, California
Special Cable Assemblies

The Defense Logistics Agency is requesting a quote for 10 special cable assemblies under NSN 6150-01...

Due in 2 daysUnited States of America > DEPT OF DEFENSE > DEFENSE LOGISTICS AGENCY > DLA AVIATION (ASC COMMODITIES DIVISION)
Citywide Energy Services and Energy Efficiency Program

The City of Stockton is seeking an energy services company to assess city facilities, develop energy...

Due in 17 daysCity of Stockton > City Manager's Office
Safety Net Program Services

San Joaquin County Human Services Agency is seeking proposals for Safety Net Program services compri...

Due in 23 daysYolo County > Health and Human Services Agency
Housing, Pin Assembly Units

The Defense Logistics Agency is seeking electronic quotes for 172 housing, pin assembly units under ...

Due in 4 daysUnited States of America > DEPT OF DEFENSE > DEFENSE LOGISTICS AGENCY > DLA AVIATION (ASC SUPPLIER OPER AE AND AF DIV)
Citywide Energy Services and Energy Efficiency Program

The City of Stockton is requesting proposals for citywide energy services and an energy efficiency p...

Due in 17 daysCity of Stockton
Electronic Hardware Kits

The Defense Logistics Agency is requesting a quote for 276 electronic hardware kits, NSN 5340-01-707...

Due in 7 daysUnited States of America > DEPT OF DEFENSE > DEFENSE LOGISTICS AGENCY > DLA LAND AND MARITIME (MARITIME SUPPLY CHAIN ESOC BUYS)
Vent Units, Relief

The Defense Logistics Agency is requesting an electronic quote for 123 vent units, relief, identifie...

Due in 7 daysUnited States of America > DEPT OF DEFENSE > DEFENSE LOGISTICS AGENCY > DLA TROOP SUPPORT (CONSTRUCTION & EQUIPMENT MANU & CON)
Mossdale Tract Area Urban Flood Risk Reduction Project

The San Joaquin Area Flood Control Agency is seeking a contractor for the Mossdale Tract Area Urban ...

San Joaquin Area Flood Control Agency
Transworld Office Building Tenant-Improvement Subcontracting

BRCO Constructors, Inc. is seeking subcontractor quotes for multiple tenant-improvement trades at th...

Due in 3 daysBRCO Constructors, Inc.
Metal Bar Supply

The Defense Logistics Agency is seeking 12 feet of metal bar, NSN 9530-01-360-7939, for delivery to ...

Due in 7 daysUnited States of America > DEPT OF DEFENSE > DEFENSE LOGISTICS AGENCY > DLA TROOP SUPPORT (CONSTRUCTION & EQUIPMENT MRO SVC I)
Southwest Pipeline Pool 5 Replacement Project

The Oakdale Irrigation District is seeking a contractor to replace approximately 1,646 linear feet o...

Oakdale Irrigation District
Diablo and Conway Homes HVAC Replacement

The Housing Authority of the County of San Joaquin is seeking licensed contractors to remove and rep...

Due in 29 daysHousing Authority of the County of San Joaquin
Vehicle Body Tailgates

The Defense Logistics Agency is requesting an electronic quote for 55 vehicle body tailgates under N...

Due in 7 daysUnited States of America > DEPT OF DEFENSE > DEFENSE LOGISTICS AGENCY > DLA LAND AND MARITIME (LAND SUPPLIER OPNS VEHICLE SPT)
Corrosion-Prevention Anodes

The Defense Logistics Agency is requesting two corrosion-prevention anodes under NSN 5342-01-500-685...

Due in 2 daysUnited States of America > DEPT OF DEFENSE > DEFENSE LOGISTICS AGENCY > DLA AVIATION (ASC SUPPLIER OPER AE AND AF DIV)
Aircraft Fuel Cells

The Defense Logistics Agency is requesting an electronic quote for three aircraft fuel cells, NSN 15...

Due in 2 daysUnited States of America > DEPT OF DEFENSE > DEFENSE LOGISTICS AGENCY > DLA AVIATION (ASC SUPPLIER OPER AE AND AF DIV)
Soil Vapor and Groundwater Monitoring Well Installation

The California Military Department is seeking a contractor to install and monitor two nested soil va...

Due in 4 daysCalifornia > Military Department > Office of the Adjutant General
Wiring Harness, NSN 6150-01-545-5267

The Defense Logistics Agency is seeking one wiring harness, NSN 6150-01-545-5267, from an approved s...

Due in 2 daysUnited States of America > DEPT OF DEFENSE > DEFENSE LOGISTICS AGENCY > DLA AVIATION (AVIATION SUPPLY CHAIN)
Comments
Correspondences
Custom Fields