Enterprise Communications Management System

Appalachian State University is seeking an enterprise, multichannel communications management system supporting email, SMS, integrations, analytics, accessibility, and campus-wide administration.

Appalachian State University


General
Open (open)
55-091826
Oct 23, 2026 06:00 PM
Sep 18, 2026 08:47 PM
3 years base + 3 × 1 year options
Other
Request for Proposal (RFP)
State
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Original Solicitation Links
Contact
brownlg2@appstate.edu
+18282628130
Submission Instructions
Online
Description

Appalachian State University is seeking a university-wide, multichannel communications platform to consolidate email management, improve communications measurement and analytics, reduce manual data work, improve data cleanliness and integrations, and support campus stakeholders. The requested system must support email and SMS communications, with digital signage preferred, and should provide unlimited email sends, sender IDs, branded templates, custom HTML, responsive email creation, segmentation, personalization, scheduling, approval routing, accessibility checks, WCAG 2.1 Level AA compliance, reporting dashboards, responsive testing, and light/dark mode previews. The platform must support internal audiences of approximately 25,000 students, faculty, and staff and external audiences of approximately 225,000 contacts, with expected annual growth of 10–15%. Required administrative capabilities include parent/child subaccounts, role-based permissions, unlimited campus users and subaccounts, dynamic-list integration with Banner, and compliance with university security and IT acquisition requirements. Integration with Bravura is preferred but not required. Vendors must provide a complete package-based price, describe available channels, plug-ins, integrations, onboarding, customer service, training, design support, technical approach, project organization, and transition or bridging options from the current system. The contract has an initial three-year term with three one-year renewal terms.

Classification Codes
NAICS513210Software Publishers
PSCDH10Platform delivered as a service for databases and middleware. A distributed platform, application and system integration resources enabling cross application development, communications and information sharing.
Smart Codes
email marketing softwaresms communications platformhigher education software integration
Specifications
Supply & Service
Timeline
Oct 06, 2026 09:00 PM-Written Questions Due
Oct 09, 2026 09:00 PM-Responses to Questions
Oct 23, 2026 06:00 PM-Proposal Opening and Submission Deadline
Requirements
Scored
  • Minimum 3 references
  • Client point of contact required for each reference
Documents
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